Adobe AD0-E208 Exam Questions Instant Access

Question 1

The Solution Design Reference (SDR) document states that the expiration setting for eVarl 1 is "never" and the allocation is Most Recent (Last).

What happens to the persisted value when there is a new value collected for eVar11?

AThe new and old values are collected separately.

BThe old value is overwritten.

CThe old value is not overwritten.

Answer : B

Since eVar11 has the allocation setting of Most Recent (Last), it means that it will always capture the last value that was set for that variable in a visit. Therefore, if there is a new value collected for eVar11, it will overwrite the old value that was previously persisted.

References: https://experienceleague.adobe.com/docs/analytics/components/variables/conversion-variables/conversion-var-overview.html?lang=en#allocation

Question 2

A user needs to share an important segment with a group of users in a Product Profile Group. Why can't a member of his Product Profile Group view the segment?

AThe user forgot to select 'Make this segment public'.

BThe user forgot to curate the Segment.

CThe user only selected 'Make this segment public-.

Answer : A

The reason why a member of his Product Profile Group cannot view the segment is that the user forgot to select ''Make this segment public''. When a segment is created or edited, there is an option to make it public or private under the Share With section. If the segment is private, only the creator can use it. If the segment is public, it can be shared with all users, product profile groups, or individual users who have access to the same report suite. The user did not need to curate or duplicate the segment.

References: https://experienceleague.adobe.com/docs/analytics/components/segments/segment-sharing.html?lang=en https://experienceleague.adobe.com/docs/analytics/components/segments/segment-sharing.html?lang=en#sharing-a-segment

Question 3

The web analyst for a beauty products company wants to create a report to analyze the number of sample requests for one of their product pages.

The following items are available from the default configuration:

* prop3, which registers the product page name and is fired in the first page load

* eVar4, which registers the product page name and is fired in the first page load

* event1 2, which fires when a visitor clicks on "Request a sample'' call to action

How can the analyst accomplish the creation of this report?

AUse either prop3 or eVar4 in combination with event1 2 as a metric.

BUse prop3 in combination with event1 2 as a metric.

CUse eVar4 in combination with event1 2 as a metric.

Answer : C

The best way to create a report to analyze the number of sample requests for one of their product pages is to use eVar4 in combination with event12 as a metric. eVar4 registers the product page name and is fired in the first page load, so it will capture and persist the value for each visit. event12 fires when a visitor clicks on ''Request a sample'' call to action, so it will measure the number of sample requests. Using eVar4 as a dimension and event12 as a metric will show how many sample requests were made for each product page. Using prop3 instead of eVar4 will not work, as prop3 does not persist across hits or visits.

References: https://experienceleague.adobe.com/docs/analytics/components/variables/conversion-variables/conversion-var-overview.html?lang=en https://experienceleague.adobe.com/docs/analytics/components/variables/traffic-variables/traffic-var-overview.html?lang=en

Question 4

When creating a calculated metric, how far back does the preview show data for?

ACan be selected by using the 'Preview Date'' drop-down in the Calculated Metric Builder

BLast year

CLast 90 days

Answer : A

When creating a calculated metric, the preview date range can be selected by using the ''Preview Date'' drop-down in the Calculated Metric Builder. This will allow you to see how your calculated metric performs for different periods of time, such as last week, last month, last quarter, etc.

References: https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/calculated-metrics/calculated-metrics-overview.html?lang=en https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/calculated-metrics/calculated-metrics-overview.html?lang=en#previewing-a-calculated-metric

Question 5

When a segment is created from within a report by dragging a component on the segment area, is it possible to re-use it in another report?

** change report to Workspace **

AYes, by editing the segment and checking Make this an Experience Cloud audience'.

BYes, by editing the segment and checking 'Make this segment public'.

CYes, it is automatically available in the segments list.

Answer : B

When a segment is created from within a Workspace by dragging a component on the segment area, it is initially saved as a private segment that can only be used by the creator. However, it is possible to re-use it in another Workspace by editing the segment and checking ''Make this segment public''. This will make the segment available to other users who have access to the same report suite.

References: https://experienceleague.adobe.com/docs/analytics/components/segments/create-segments-in-analysis-workspace.html?lang=en https://experienceleague.adobe.com/docs/analytics/components/segments/create-segments-in-analysis-workspace.html?lang=en#make-a-segment-public

Question 6

In which order are these data components processed?

APage code > VISTA Rules > Marketing Channel Rules > Processing Rules

BPage code > Processing Rules > VISTA Rules > Marketing Channel Rules

CMarketing Channel Rules > Page code > Processing Rules >VISTA Rules

Answer : A

The order in which these data components are processed is page code > VISTA Rules > Marketing Channel Rules > Processing Rules. This means that page code is processed first, then VISTA Rules are applied on top of page code data, then Marketing Channel Rules are applied on top of VISTA Rules data, and finally Processing Rules are applied on top of Marketing Channel Rules data.

References: https://experienceleague.adobe.com/docs/analytics/admin/admin-tools/channel-manager/marketing-channels-overview.html?lang=en#data-processing-order https://experienceleague.adobe.com/docs/analytics/admin/admin-tools/channel-manager/marketing-channels-overview.html?lang=en#data-processing-order

Question 7

In Analysis Workspace, what are two ways a Map Visualization can be built? (Choose two.)

ARepresenting geo segmentation data about visitor location on the DMA or Zip Code level

BUsing IP address or Latitude/Longitude

CBuilding a Map Visualization using one metric (including calculated metrics)

DBuilding a Map Visualization using two or more metrics (including calculated metrics)

Answer : A, C

A Map Visualization can be built by representing geo segmentation data about visitor location on the DMA or Zip Code level, which are two dimensions that can be used in a map. Alternatively, a Map Visualization can be built by using one metric (including calculated metrics) that can be applied to any dimension that has geographic data associated with it, such as country or region.

References: https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/visualizations/map.html?lang=en https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/visualizations/map.html?lang=en#map-visualization-requirements

Adobe Analytics Business Practitioner Expert AD0-E208 Exam Questions