Adobe AD0-E213 Adobe Analytics Developer Professional Exam Practice Test

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Total 50 questions
Question 1
Question 2

Deployment of libraries and implementation of code on a website follow creation and configuration of a tag property. Which is correct regarding an Adobe Analytics tag property?



Question 3

Metric event20 has the name "Video event start;, but the manager who requested the dashboard would like the metric to show up in the report as "Video play".

The web analyst does not have admin rights.

Which method will display a custom name of the metric used in a table in Workspace?



Answer : C

This method is recommended by Adobe Analytics Developer Professional documents, as it allows you to easily customize the metrics used in a table in Workspace. You can use a calculated metric to modify the name of an existing metric, or to derive a new metric from an existing one [1].


Question 4

Product owner is looking to capture outbound links user is clicking, automatically from the website without actually having to add custom code on the website. As a developer what steps would you take?



Answer : B

To capture outbound links automatically without having to add custom code on the website, you can use the s.trackExternalLinks variable, which automatically captures external links without having to add specific click tracking code. However, you need to ensure that the s.trackExternalLinks variable is set to true before the s.t() call.

According to Adobe Analytics Developer documentation on trackExternalLinks, the recommended approach is to set the s.trackExternalLinks variable to true before the s.t() call on each page, as shown in the following code:

s.trackExternalLinks = true;

s.t();

This approach ensures that the s.trackExternalLinks variable is set before the call to s.t(), which sends the data to Adobe Analytics.


Adobe Analytics Developer Documentation: https://docs.adobe.com/content/help/en/analytics/implementation/vars/page-vars/config-vars.html#section_59B0D9A9A11C4D0FAF2F6622C3D78420

Question 5

Which of below parameter is report suite determines where data will be kept and reported?



Answer : A

The Saccount parameter is a report suite identifier that tells Adobe Analytics where to store data and how to report on it. This parameter must be included in any tracking call sent to Adobe Analytics. For more information, please refer to the Adobe Analytics Developer Guide [1], which provides detailed instructions and code examples for tracking with Adobe Analytics. Additionally, you can find more information on the Saccount parameter in the Adobe Experience Platform Web SDK documentation [2], which provides detailed information on tracking with the Web SDK.

[1] https://marketing.adobe.com/resources/help/en_US/sc/implement/developer_guide.html [2] https://aep-sdks.gitbook.io/docs/resources/web-sdk/web-sdk-reference/parameters-reference/s_account


Question 6

Identify the characteristics which is correct in Comparison of Global Report Suite and Rollup Report Features?



Answer : B

Global report suites can aggregate data from multiple report suites into one high-level report. This allows you to view data from multiple report suites at once, enabling you to quickly compare performance across sites, countries, or other groupings. Additionally, global report suites can aggregate historical data, allowing you to see the overall performance of a site over a period of time.

Rollups, on the other hand, are used to aggregate data from multiple report suites into one report suite. This allows you to view data from multiple report suites at once, but it only reports data from the point they were implemented. As a result, rollups cannot be used to view historical data, as they will only report data from the point they were implemented. Additionally, rollups are only processed at midnight each night, while global report suites report data with standard latency.


Question 7

In Adobe Launch, what should be the type of data element to refer a data layer variable?



Answer : B

According to Adobe Analytics Developer Professional documents, to reference a data layer variable in Adobe Launch, the type of data element should be 'Javascript Variable'. This allows you to reference the data layer variable in your Launch rules and send the data to Adobe Analytics for reporting. The 'Data Layer' type is used to create data elements that are used to read data from the data layer, and 'DOM Attribute' type is used to read data from HTML DOM elements.


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