Adobe AD0-E327 Adobe Campaign Classic Business Practitioner - Certified Expert Exam Practice Test

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Total 50 questions
Question 1

A business practitioner wants to give one of the team members access to all pre-defined filters, dashboards, and web application, regardless of users rights to folders. This must include read, write, and delete data.

What is the right way to give access?



Answer : B

To give a team member comprehensive access to all pre-defined filters, dashboards, and web applications, including permissions to read, write, and delete data, the business practitioner would need to grant access rights explicitly. This means setting the permissions directly on the user's profile or group to which the user belongs, ensuring they have the necessary rights across all relevant objects, irrespective of the user's rights to specific folders. Reference: In Adobe Campaign, user rights and permissions are managed through explicit settings in the user profiles or groups, ensuring controlled access to various platform features.


Question 2

An Adobe Campaign business practitioner has been checking the delivery report of all the deliveries sent from Adobe Campaign one year ago from current date, but the data shown in the report is zero for all the deliveries.

What is a possible reason for this?



Answer : C

Adobe Campaign has default retention periods for standard tables that store data related to deliveries and tracking.These retention periods can be modified by administrators to comply with data protection regulations or performance requirements2. The default retention periods for some of the standard tables are:

Consolidated tracking: 6 months

Delivery logs: 6 months

Tracking logs: 13 months

possible reason for the data shown in the report being zero for all the deliveries sent one year ago from current date isC. Tracking log table has data storage validity of only one year. This means that after one year, the data in this table is deleted and no longer available for reporting.


Question 3

What do the percentages on the Hot Click report represent?



Answer : B

The percentages on a Hot Click report generally represent the ratio of unique clicks on a particular link to the total number of unique opens for the delivery. This metric is used to measure the engagement level of links within an email and to understand which links are capturing the most interest from the recipients who have opened the email. It provides insights into recipient behavior post-open, highlighting which content within an email is driving interactions. Reference: Hot Click reports and their associated metrics are standard in email marketing analytics, used to assess recipient engagement and the effectiveness of the content within email campaigns.


Question 4

A business practitioner is preparing a presentation and needs to list and report the email errors.

Which contains the possible delivery bounce types?



Answer : A

In the context of email delivery errors, 'Hard' bounces refer to permanent delivery failures (such as an invalid email address), 'Soft' bounces are temporary delivery issues (such as a full inbox), and 'Unreachable' typically means that the email server could not be reached or is not responding. These terms categorize delivery errors based on their nature and help in analyzing the deliverability issues of an email campaign. Reference: The categorization of bounce types into Hard, Soft, and Unreachable is standard terminology in email marketing for classifying delivery errors.


Question 5

One of the IP ranges listed on the IP allowing list in the Adobe Campaign Control Panel is shown as "Expired" and will be automatically deleted after 7 days.

Which option is the business practitioner allowed to perform within this 7-day period?



Answer : A

Within the Adobe Campaign Control Panel, when an IP range is listed as 'Expired' and set to be automatically deleted after a certain period, typically the business practitioner has the ability to edit the duration of the IP range during this grace period. This action effectively extends the validity of the IP range before it is deleted, allowing for continued access based on that IP range. Reference: The Control Panel functionality in Adobe Campaign includes managing IP allowlists and their durations, which is essential for ensuring secure and uninterrupted access for authorized IP ranges.


Question 6

The code "delivery.operation_id = instance.vars.operation_id" is inside the delivery script tab. What action is being performed by the code?



Answer : D

The code ''delivery.operation_id = instance.vars.operation_id'' is used to link together the delivery with the campaign that it belongs to1. Therefore, option D is the correct answer.

https://experienceleaguecommunities.adobe.com/t5/adobe-campaign-classic-questions/operation-id-campaign-link-is-empty-for-continuous-deliveries/m-p/363544

The script 'delivery.operation_id = instance.vars.operation_id' is assigning the value of the campaign operation ID (stored in instance variables) to the delivery's operation ID. This is a method of linking a delivery to its parent campaign operation within Adobe Campaign. The operation ID is a unique identifier for a campaign operation, and this linkage ensures that the delivery's performance can be reported and analyzed in the context of the campaign it belongs to. Reference: This understanding of campaign and delivery linkage comes from common scripting and data structure practices in Adobe Campaign Classic, where such scripts are used to ensure proper association between campaign elements.


Question 7
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Total 50 questions