Adobe AD0-E406 Exam Questions Instant Access

Question 1

When using the traffic estimator in an Multivariate test, which two things can be done if there is not sufficient traffic for the activity? (Choose two.)

AIncrease the number of combinations of offers and the number of locations.

BIncrease the duration of the test.

CReduce the number of combinations of offers and the number of locations.

DReduce the duration of the test.

Answer : B, C

Question 2

A client wants to adjust the counting methodology used in a report.

What are the three counting methodologies available in report settings, for any given report?

AVisitors. Visits. Activity Impressions

BVisitors. Visits, Page Views

CVisitors. Visits. Hits

Answer : A

Question 3

It has been identified as pan of an A/B test that a conversion should only be valid if the user has clicked on a specific link before converting.

To which page of the Visual Experience Composer three-step guided workflow should an Adobe Target Business Practitioner add this dependency?

ATargeting

BExperiences

CGoals & Settings

Answer : C

Question 4

Which option should an Adobe Target Business Practitioner recommend between Adobe Analytics and Adobe Target as the Reporting Source for an Activity?

AAnalytics is the recommended option, because it achieves one single source of data.

BTarget is the recommended option, since the reporting data is available within 4 minutes.

CThe recommended option depends on the specific reporting requirements.

Answer : A

Question 5

When testing Experience B in an A/B Activity with a QA link, the analyst does not see the targeted content for Experience B. What could be the reason?

AThe Activity is not live, so the QA link does not show content for Experience B, because the Activity is currently being edited.

BThe 'Match Audience Rules to See Experiences' setting is enabled, and the analyst does not qualify for Experience B.

CThe Activity is live, so the QA link does not show content for Experience B, because it would invalidate reporting data.

Answer : A

Question 6

The optimization team decided to test headline variations on a page. The Adobe Target Business Practitioner received snippets the styling properties.

How should this task be done in the Visual Experience Composer?

ACopy the values from the code snippets and paste them into the layout panel.

BCopy and paste the code snippets into the CSS Editor.

CAsk the development team to add the code to the CSS of the site.

Answer : A

Question 7

A marketing team of an online retail company wants to run an A/B test that serves a tailored experience to each visitor, based on their individual customer profile md the behavior of previous visitors with similar profiles.

Which traffic allocation option should be suggested for this scenario?

AAuto-allocate

BAuto-target

CManual allocation and later switch it to Auto-allocate

Answer : B

Adobe Target Business practitioner Expert AD0-E406 Exam Questions