CIMA E3 Strategic Management CIMAPRA19-E03-1 Exam Questions

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Total 278 questions
Question 1

NNN is a logistics firm that contracts with online retailers (clients) to deliver parcels containingcustomers'purchases, to customers'home addresses. NNNholds inventory of the most frequently ordered products at its warehouses.

According to industry research, most clients require the contractors to deliver the customers their purchases soon after they place their order. They are not concerned with the environmental impact of the logistics process. They require very competitive delivery prices from their contractors.

Customer research reveals that households dislike being asked to stay at home for an entire day because logistics firms are unwilling to commit themselves to a precise delivery time. This problem has led to a small number of cases of customers arriving at the warehouses of logistics firms demanding to take their purchases away with them. Most households do not consider the environmental policies or performance of the firms they buy from.

The logistics industry is very competitive and NNN wants to protect its existing contracts and to win more. It needs to focus its resources on the 'things that must go right' in order for it to succeed.

Which THREE of the following are Critical Success Factors (CSFs) for NNN?



Answer : B, C, D


Question 2

MMM is a multi-national company that manufactures and sells consumer durables. MMM has recently experienced severe trading losses and its Marketing Director has decided to revise the Marketing Strategy paying due regard to MMM's key external drivers. WhichTHREEof the following are key external drivers for MMM?



Answer : D, E, F


Question 3

DF Company is undertaking a strategic review of its activities and has asked you to explain how a Force Field analysis would assist in the review process.

Which of the following statements would be most appropriate?



Answer : C


Question 4

McKinsey's '7-S' model distinguishes between 'hard' and 'soft' factors.

Which TWO of the following statements arecorrect?



Answer : B, C


Question 5

EFmanufactures and sells cars in Country X. Which of the following would improve itsprofitability?



Answer : A


Question 6

Aresource audit identifies the resources that are available to an Organization and seeks to start the process of identifying competencies. By assessing the results from a resource audit, acompanycan evaluate how well its resources have been utilised and the efficiency and effectiveness of the Organization's systems.

The Ms model is used to helpmanagers undertake a resource audit.

WhichTHREE categories will beincluded inaresourceaudit?



Answer : A, C, D


Question 7

Kotter and Schlesinger identifiedsixchange styles. Which of the following situations would be better managed by a Negotiation and Agreement style?



Answer : A


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