Google Ads Video Exam Questions Instant Access

Question 1

You want to evaluate the performance of your first awareness Video campaign. What fundamental metric can help you measure the campaign's success?

ADisplay impression share

BConversions

CVideo played to

DEarned actions

Answer : C

Question 2

Which of the following accurately describes a primary benefit of Video action campaigns?

AThey expand campaigns to run on more places, on and off YouTube. and drive more conversion* while still optimizing for the lowest CPV

BThey expand campaigns to run on more places, on and off You Tube, and drive more conversions while still optimizing for the lowest CPA

CThey simplify campaigns to run on only on YouTube and drive more conversions while still optimizing for the lowest CPV.

DThey simplify campaigns to run on only on You tube and drive more conversions while stilt optimizing for the lowest CPA

Answer : B

Question 3

What audience strategy should the account manager at a boat company use when creating their first Google Video campaign to reach people who are already interested in purchasing a boat?

AIn Market

BDemographics and Detailed Demographic

CLife front

DAffinity Audiences

Answer : A

Question 4

A florist chain is looking to generate as much awareness as they can before their special roses go into bloom. They only have two and a half weeks to achieve this with the assistance of a Google Video campaign using "Brand awareness and reach" as the campaign goal.

Which budget type should the florist chain use. and Why?

A'Campaign total.' because Google Ads will spend their total budget faster than Daily will

B'Doily.' because because Google Ads will spend their total budget faster than 'Campaign total' will.

C'Campaign total.' because Google Ads will try to spend their total budget evenly over the duration of their campaign

D'Daily.' because Google Ads will try to spend their total budget evenly over the duration of their campaign.

Answer : B

Question 5

What Google Video marketing objective connects to the goal of people thinking about your brand in decision-making moments?

AAwareness

BPerspective

CConsideration

DAction

Answer : C

Question 6

You want to track conversions for your Video action campaign, but you're worried that your campaign won't track some conversions because many customers take extra time to make a final decision on their purchases.

What conversion tracking best practice should you follow to make sure you accurately measure conversions?

AYou should send a survey to existing customers asking about their checkout experience

BYou should extend the conversion window to be longer

CYou should ask store visitors where they heard about your company

DYou should compare video ad interactions against the timing of completed sales

Answer : B

Question 7

A hair salon owner is setting up a Video action campaign for the first time, and she wants to get optimal results from her ads.

Which of the following is a recommended best practice she should implement?

ARun five ad variants per campaign

BVideos mutt be longer than 8 seconds

CVideos must be no longer than 5 seconds

DRun a single ad variant per campaign.

Answer : A

Google Ads Video Professional Assessment Exam Google Ads Video Exam Questions