Google Ads Video Exam Practice Test Instant Access

Question 1

If your company used Reach Planner to forecast an awareness Video campaign, how should you set up the Video campaign to achieve similar reach to your media plan?

ABY using Reach Planner after the campaign's been active for a week so it has relevant data to create mora accurate planning.

BBy including key words related to the company's products so Reach Planner can narrow down the campaign's settings.

CBy using Reach Planner from within your company's Google Analytics account so there are more insights to use in the plan

DBy making sure the frequency cap added to the Video campaign matches the frequency cap set in Reach Planner

Answer : D

Question 2

A marketing manager has multiple video assets to work with and wants to create a Google Video campaign to grow Interest in a product with as many relevant people as possible

What action should they take to help achieve this goal?

ASelect the best creative asset and run a single ad

BUse video ad sequencing and target CPM bidding

CUse masthead ads for a major sales promotion.

DUse bumper ads on competitive video content

Answer : B

Question 3

Having relied on Google Search campaigns in the past, the marketing team at a leading catering business now wants to take advantage of a Google Video campaign with a "Sales" campaign goal.

What's the benefit of creating their Google Video campaign in the same account as their Google Search campaigns?

AEnabling Video ad extensions within their Google Search campaign ads.

BPreventing Google ads from double counting conversions.

CReceiving a reduction on their average cost-per-view.

DAvoiding double serving ads in the Google Search results

Answer : B

Question 4

A business owner is interested in running an awareness Video campaign and wants to know whether the campaign shifted user perception or behavior toward their products.

What measurement solution should they use to find this information and when should they implement it?

AActive View, after the campaign receives over 1,000 clicks.

BBrand Lift, after the campaign receives over 1,000 clicks.

CBrand Lift, before the campaign delivers any impressions.

DActive View, before the campaign delivers any impressions

Answer : C

Question 5

What Google Video marketing objective connects to the goal of people thinking about your brand in decision-making moments?

AAwareness

BPerspective

CConsideration

DAction

Answer : C

Question 6

Your Google Video campaign is driving awareness of a new service your company will soon release, and you're considering inflating your target cost-per-thousand impressions (tCPM) bid to achieve that goal.

Why should you avoid inflating the tCPM bid for your new campaign?

ABecause inflation might cause loo many impressions of the same ads to serve to the same users

BBecause inflation could result m the budget depleting faster without increasing unique reach.

CBecause inflation may prevent other campaigns in the account from running for the entirety of their ad schedules.

DBecause inflation will likely result in the targeting of irrelevant demographics and placements.

Answer : A

Question 7

An account manager has been running a Video action campaign for two weeks and still has 30% of his budget remaining.

What should he do to increase delivery until the campaign is outside the budget cap?

AChange the bid strategy to CPM

BChange the frequency settings

CAdd Contextual audiences

DAdd skippable in stream ads

Answer : B

Google Ads Video Professional Assessment Exam Google Ads Video Exam Practice Test