Salesforce CRT-550 Exam Questions Instant Access

Question 1

A customer wants to use Sales Cloud as a system of record for email messages sent from Marketing Cloud; however, the customer only sends from custom objects and cannot use the Contact ID or Lead ID as the Contact Key in Marketing Cloud.

What is the implication of this data model when using Marketing Cloud Connect?

AEmail Sends will fail if the Contact ID or Lead ID is not included.

BTracking Data will not be returned to the Sales Cloud email recipient.

CThe customer will be able to use Reports and Campaigns as audiences.

DThe customer will be unable to use synchronized data extensions.

Answer : A

Question 2

Northern Trail Outfitters is using a Salesforce entry event in a Journey to send SMS to contacts located in the United States. They notice new SMS contacts are not receiving messages, and the mobile number in the Salesforce Entry Data Extension was missing the country code.

How could they resolve this issue?

ASelect 'Normalize Phone Number* in Journey settings.

BFormat the phone field in Salesforce as +l[phonenumber],

CSelect 'US' as the sending country in SMS activity.

DConfigure the phone field in Salesforce as US locale.

Answer : B

Question 3

Northern Trail Outfitters receives a nightly encrypted unsub file to their Marketing Cloud SFTP from a third-party email platform. These files are used to unsubscribe existing subscribers. They do not use Email Address as Subscriber Key.

What Automation Studio Activity sequence should be used to ensure the appropriate subscribers are unsubscribed from the All Subscriber List?

AImport File > Data Extract > File Transfer > Import File

BFile Transfer > Import File > Query > Data Extract > File Transfer > Import File

CImport File > Query > Data Extract > File Transfer > Import File

DFile Transfer > Import File > Data Extract > File Transfer > Import File

Answer : B

Question 4

A consultant explains how a sending domain differs from a customer's primary domain. The customer is evaluating their options around configuring their domain.

Which two questions should their IT team be asked?

Choose 2 answers

ACan they provide access for Marketing Cloud to update the DNS records?

BDoes their company allow delegation of subdomains to third parties?

CWill they be able to post Marketing Cloud-provided DNS files when self-hosting?

DAre they able to modify their domain configuration's DNS entries?

Answer : B, D

Question 5

A real estate agency wants to send out a biweekly newsletter with the list of properties for all new contacts added to a newsletter campaign in their Salesforce CRM. The journey consists of an initial message with property listings and a follow up to those who have engaged with the content.

The rules around which properties are matched to the contact depend on agent assigned as a contact owner, other agents who might have interacted with the contact, and contact's property interest. The data model has a relationship between contact > person account > real estate agent > property objects and all of those are available in CRM as well as synchronized to Marketing Cloud.

What solution should be recommended for execution efficiency?

AUse Automation Studio and Salesforce sends with campaign as an audience.

BUse Automation Studio to prepare personalization data and initiate journey.

CUse Salesforce Data Event to initiate journey and scripting within emails for personalization logic.

DUse send from Salesforce CRM and Salesforce report to prepare personalization data.

Answer : C

Question 6

Northern Trail Outfitters injects customers into journey B based upon email engagement in journey A.

Which method would facilitate this solution?

AIn journey A, engagement split afteremail send. In Automation studio, query JourneyActivity data new for the Engagement split result Boolean field, Use result Data

BIn Automation Studio, query activity engagement on Journey System data view for email send to journey A; Use result data extension for journey B Subjects.

CIn Automation Studio, use verification activity to verify engagement on email in journey A' Query engagement data extension for journey B Subjects.

DIn journey A engagement split followed by Contact Activity to Boolean on an engagement data extension; Query engagement data extension injections.

Answer : D

Question 7

A financial services customer wants to send email to customers who log in for the first on a new IP. This message should be deployed as fast as possible due to its sensitive content. The message contain information related to the login IP.

What should a consultant recommend to deploy the email?

AInject the subscriber into a Journey.

BUse the Transactional Messaging API.

CExecute a Triggered Emails Interaction.

DUse a User-Initiated Emails Interaction.

Answer : B

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