Salesforce CRT-550 Exam Questions Instant Access

Question 1

Northern Tril Outfitters wants to connect relational data into their Journey without overloading the entry data.

How should they connect the data?

AEntry Source Data Extension

BData Relationships

CData Designer

DContact Configuration

Answer : C

Question 2

Northern Trail Outfitters (NTO) wants to send an email to all Contacts who have signed up for its newsletter, but have not joined its loyalty program. NTO has created a report in Sales Cloud which it will select using a Send Flow in Content Builder.

Which field name should be included in the report in addition to email address?

AIndividual ID

BContact ID

CCampaignMember ID

DExternal ID

Answer : B

Question 3

Northern Trail Outfitters (NTO) is creating a birthday journey and one of the requirements is to divert anyone who has redeemed the promotional code before reminder emails are sent on the 15th and 20th of each month. Their transactional information, which includes redeemed promo codes, Is housed in a separate data extension than the one used for Journey injection. NTO needs to use an attribute to attribute comparison on the customer number field in the Journey source and transaction data extensions.

Which activity would they use to accomplish this?

ADecision Split Activity using only Contact Data

BDecision Split Activity using only Journey Data

CEinstein Split Activity

DDecision Split Activity using both Contact and Journey Data

Answer : D

Question 4

Northern Trail Outfitters wants to send a weekly coupon campaign. They segment their audience using data from several data extensions, which results in an audience size of approximately 200,000 subscribers. They want to send a reminder three days later at the subscribers' optimized send time.

What solution should they use?

AAutomation Studio and Interaction Builder

BJourney Builder

CAutomation Studio

DAutomation Studio and Journey Builder

Answer : D

Question 5

Northern Trail Outfitters' account is configured with Multi-Org to leverage two Salesforce CRM accounts. In the Cloud Kicks business unit they want to disconnect the sandbox instance and connect the production instance.

What additional configuration changes should they make?

AConfigure Multi-Org settings to account for two production instances in Setup.

BRename and delete sandbox synchronized data extensions before connecting.

CRemove existing user mappings, attribute mappings, and tracking subscriptions.

DUpdate query activities that reference the synchronized data extensions.

Answer : D

Question 6

Northern Trail Outfitters receives a nightly encrypted unsub file to their Marketing Cloud SFTP from a third-party email platform. These files are used to unsubscribe existing subscribers. They do not use Email Address as Subscriber Key.

What Automation Studio Activity sequence should be used to ensure the appropriate subscribers are unsubscribed from the All Subscriber List?

AImport File > Data Extract > File Transfer > Import File

BFile Transfer > Import File > Query > Data Extract > File Transfer > Import File

CImport File > Query > Data Extract > File Transfer > Import File

DFile Transfer > Import File > Data Extract > File Transfer > Import File

Answer : B

Question 7

Northern Trail Outfitters (NTO) wants to create a relevant audience from a data extension for a daily send campaign. The audience will change from day-to-day. These emails contain a View As Web Page link and NTO wants to ensure this will not be broken when the audience is refreshed daily.

What should be used to segment this audience?

AUse exclusion lists for the send - excluding those that already were sent the email

BUse AMPscript inside the email to pull information from a send logging data extension to determine which content displays based on message context

CUse a SQL Query to filter the audience into a new data extension that is overwritten each day

DUse SQL Query to filter the audience into a new data extension that is upserted every day

Answer : B

Salesforce Prepare for your Marketing Cloud Consultant CRT-550 Exam Questions