Salesforce Marketing Cloud Advanced Cross Channel Exam Practice Test Instant Access

Question 1

What is the most frequent option to refresh an Advertising Audience?

AMonthly

BBI-weekly

CHourly

DDaily

EWeekly

Answer : A

Question 2

A customer wants to send ''Last Chance'' real time triggered messaging to their subscribers when stock of an items gets below 50 units. They want to include a dynamic ''Buy now'' link based on the product with low stock.

Which two APIs would support this use case?

Choose 2 answers

AJourney API

BTransactional Message API

CEmail SOAP API

DREST API

Answer : B, D

Question 3

Which three statements are true for MC Behavioral Triggers?

ABehavioral Triggers can be triggered from interactions with both Content and Products

BBehavioral Triggers are mandatory for Commerce Cloud integrations.

CCollect tracking code is necessary to use Behavioral Triggers

DBehavioral Triggers are not editable

EBehavioral Triggers require a catalog of assets

Answer : A, C, E

Question 4

Which two use cases are best suited for the new MC Transactional Messaging API?

AFlash Sales

BOrder confirmations

CPassword Resets

DSubscription reminders

Answer : B, C

Question 5

Where can users set fatigue rules to limit the subscriber from receiving the same asset a predetermined amount of times?

AEinstein Copy Insights

BEinstein Content Selection

CEinstein Scoring

DEinstein Engagement Frequency

Answer : D

Question 6

What three reasons explain why an SMS message may fail to reach a mobile device?

AThe mobile device is powered off

BThe number used to send the SMS was a landline

CThe user is out of range of cellular networks

DThe user is currently on a call.

EThe mobile device has a low battery.

Answer : A, B, C

Question 7

Globex Supermarkets are setting up Beacons in their stores, and set up one beacon in the produce section, and another in the deli section. Why should they lower the Transmit Power setting on the beacons?

ASo that even devices with Push Notifications turned off can receive messages triggered by the beacons

BThey should always be set to High Transmit Power setting

CIt prevents both the produce message and the deli message from being triggered in both places

DSo that even devices with Bluetooth turned off can receive messages triggered by the beacons

Answer : C

Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional Exam Practice Test