Salesforce Build and Analyze Customer Journeys using Marketing Cloud MKT-101 Exam Questions

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Total 161 questions
Question 1

Northern trail Outfitters recently purchasedstock art to be used within its emails. However, given the sheer amount of content, locating images for specific campaigns proves to be difficult.

Which solution should make locating appropriate images easier?



Answer : B


Question 2

A marketer needs a quick count of record in a data extension with 'Djibouti' as they value for Country.

What should they use to determine the number of matching records in the least number of steps?



Answer : C


Question 3

When receiving spam complaints from recent email sends, a marketer from Northern Trail Outfitters (NTO) identifies an email address that has consistently marked promotional email messages from WTO as spam.

What should me marketer do to prevent the subscriber from receiving further commercial messages?



Answer : B


Question 4

Northern Trail Outfitters (NTO) wants to implement a single-audience drip campaign and then, ever time, create new version with tests of random audience splits with different messages.

Which tool shouldNTO use to accomplish these iterative tests?



Answer : C


Question 5

Northern Trail Outfitters third-party point-of-sale software order information in batches of large files. the timing varies throughout the day.

Which feature should be used toaccommodate this setup?



Answer : A


Question 6

Every day, Northern Trail Outfitters (NTO) adds to a data extension with purchasers of a new luxury cooler line. To give these customers a high-end purchasing experience, NTO wants to send a customized 'congratulations' email the day they are posted in the data extension,and follow up with a review request 14 days later.

Which automation solutions should be set up to accommodate this request?



Answer : C


Question 7

Northern Trail Outfitters (NTO) wants to be notified of any abnormal subscriberbehavior with its 'Weekly Deal email.

Which feature provides notification badges to alert NTO of any performance issues?



Answer : C


Page:    1 / 14   
Total 161 questions