SAP C_C4H22_2411 Exam Practice Test Instant Access

Question 1

You need to update some existing contact records using the SAP Emarsys Customer Engagement API. Which HTTP method should be used when calling the API?

APOST

BDELETE

CPUT

DGET

Answer : C

For updating contacts via the SAP Emarsys API:

Option C (PUT): Correct. The PUT method is used to update existing contact records by specifying the contact ID and new data.

Option A: Incorrect. POST is for creating new resources, not updating existing ones.

Option B: Incorrect. DELETE removes contacts, not updates them.

Option D: Incorrect. GET retrieves data, not modifies it.

The SAP Emarsys API Documentation under 'Contact Endpoints' specifies PUT for updates.

Question 2

What are some of the ways bounces can be caused? Note: There are 2 correct answers to this question.

AA soft bounce can result from a recipient putting the sender on their personal spam list.

BA soft bounce can result from a temporary server breakdown.

CA hard bounce can result from an email rejected by the recipient's server firewall.

DA hard bounce can result from an email address that does not exist.

Answer : B, D

Email bounces in SAP Emarsys are categorized as soft or hard:

Option B: Correct. A soft bounce occurs due to temporary issues, such as a server breakdown or full inbox.

Option D: Correct. A hard bounce occurs when an email address doesn't exist, indicating a permanent delivery failure.

Option A: Incorrect. Marking as spam typically results in a complaint, not a soft bounce.

Option C: Incorrect. Firewall rejection might cause a soft bounce, not a hard one, depending on the reason.

The SAP Emarsys Help Portal under 'Email Delivery' explains bounce types and causes.

Question 3

Only 50% of the push messages in your test campaign are delivered. The error messages indicate issues with the Mobile Engage push token. Which of the following could be the cause? Note: There are 3 correct answers to this question.

AIncorrect campaign criteria

BOutdated app certificate

CIncorrect segment criteria

DInvalid personalization token

EOutdated app version

Answer : B, D, E

Mobile Engage push token issues in SAP Emarsys:

Option B: Correct. An outdated app certificate (e.g., APNs, FCM) can invalidate tokens, preventing delivery.

Option D: Correct. An invalid personalization token in the message can cause delivery failures.

Option E: Correct. An outdated app version may not refresh tokens correctly, leading to errors.

Option A: Incorrect. Campaign criteria affect targeting, not token validity.

Option C: Incorrect. Segment criteria define recipients, not token-related delivery.

The SAP Emarsys Help Portal under 'Mobile Engage' lists these as common issues.

Below is the seventh batch of 10 questions (61-70) related to SAP Emarsys, with answers verified against official SAP Emarsys documentation as of March 07, 2025. Each question follows the requested format, including a comprehensive explanation and references to official SAP sources where applicable.

Question 4

You are a consultant on an SAP S/4HANA Cloud greenfield project. Which of the following aspects should you focus on to achieve and maintain clean core data quality? Note: There are 2 correct answers to this question.

AStability

BTimeliness

CAccuracy

DEfficiency

Answer : B, C

This question relates to SAP S/4HANA's clean core concept, interpreted here:

Option B (Timeliness): Correct. Ensuring data is up-to-date is critical for clean core quality in real-time systems like S/4HANA.

Option C (Accuracy): Correct. Accurate data is foundational to maintaining a clean core, avoiding errors from customizations.

Option A: Incorrect. Stability is a system attribute, not a direct data quality focus.

Option D: Incorrect. Efficiency is operational, not a primary data quality aspect.

The SAP Help Portal under 'Clean Core' emphasizes timeliness and accuracy for data quality.

Question 5

You want to see an engagement summary for Mobile Engage Push and SMS channels for a given month. Where can you find this report in Analytics?

ARevenue Analytics

BCampaign Analytics

CValue Measurement

DStrategic Dashboard

Answer : B

To view an engagement summary for Mobile Engage Push and SMS channels:

Option B (Campaign Analytics): Correct. Campaign Analytics provides detailed engagement metrics (e.g., sends, opens, clicks) for specific channels like Mobile Engage Push and SMS over a selected time period, such as a month.

Option A: Incorrect. Revenue Analytics focuses on revenue attribution, not channel engagement.

Option C: Incorrect. Value Measurement is for ROI and business value, not detailed engagement summaries.

Option D: Incorrect. Strategic Dashboard offers high-level KPIs, not channel-specific engagement details.

The SAP Emarsys Help Portal under 'Campaign Analytics' confirms this.

Question 6

Which requirements ensure compliant SMS marketing with SAP Emarsys? Note: There are 3 correct answers to this question.

ACountry codes must be maintained in the +00 format.

BA single opt-out process in marketing messages must be included.

CA short code for opting out of SMS messages to all countries must be defined.

DTechnical and legal requirements of the destination regions must be adhered to.

EOpt-in permission must be obtained for the type of content being sent.

Answer : B, D, E

SMS compliance in SAP Emarsys involves:

Option B: Correct. A clear opt-out process (e.g., 'Reply STOP') must be included in messages.

Option D: Correct. Regional laws (e.g., GDPR, TCPA) and technical standards must be followed.

Option E: Correct. Opt-in consent specific to SMS content is mandatory for compliance.

Option A: Incorrect. Country codes use '+[code]' (e.g., +1), not strictly '+00.'

Option C: Incorrect. Short codes vary by country; a single code isn't required universally.

The SAP Emarsys Help Portal under 'SMS Compliance' outlines these requirements.

Question 7

Which of the following API permissions is required for an Emarsys API user to enable SAP Customer Data Platform integration with SAP Emarsys?

Aaccount.create

Bfield.view

Ccampaign.sent

Dcontact.create

Answer : D

To integrate SAP Emarsys with SAP Customer Data Platform (CDP), the API user must have permissions to manage contact data, as this is a core aspect of the integration:

Option D (contact.create): Correct. This permission allows the API user to create and update contacts, which is essential for syncing contact data between Emarsys and CDP.

Option A: Incorrect. account.create is for managing accounts, not relevant to CDP integration.

Option B: Incorrect. field.view only allows viewing field definitions, not data manipulation.

Option C: Incorrect. campaign.sent is for retrieving campaign data, not contact syncing.

The SAP Emarsys API Documentation and CDP integration guide specify contact.create as a key permission for this use case.

SAP C_C4H22_2411 SAP Certified Associate - Implementation Consultant - SAP Emarsys Exam Practice Test